BRUCE HICKS
Senior Advisor
Bruce is a senior public relations consultant with five decades of experience in the news media and public relations fields. He is recognized as an expert in crisis management with experience in labor (contract negotiations, strikes, lockouts, corporate campaigns, union organizing), financial (bankruptcy, takeovers), legal and regulatory (lawsuits, government investigations and hearings), and physical (airline crashes, office building fires) crises.
Noted crises:
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Directed or supported communications during six major airline fatal accidents
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Chief spokesperson for American Airlines on labor and bankruptcy issues (2012-2013)
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Consultant with American Airlines from 1992-2005 on a wide variety of issues, including labor organizing attempts, contract disputes and strikes, the September 11th tragedy and the November 2001 A300 crash in New York
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Consultant with Delta Air Lines and United Airlines on labor issues facing those carriers.
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Consultant with Delta Air Lines and subsidiary Comair on the NTSB investigation of Comair’s tragic accident in Lexington, Ky. in 2006
Other career highlights:
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Has operated the Houston offices of The Alliant Group and its predecessor firm, Darcy Communications, since 1989, serving a wide range of international, national and local clients including American Airlines, Starwood Hotels & Resorts Worldwide, City of Sugar Land, Aeromexico Airlines, American Express Travel Related Services Company, Mexico City Tourism Board, Mexicana Airlines and others.
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Vice President, Public Relations for Continental Airlines, Texas International Airlines and New York Air
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Vice President & Regional Director, Carl Byoir & Associates, an international PR firm
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Eight years as a journalist, serving as medical/science/energy/aerospace writer for United Press International, Houston Chronicle, Austin American-Statesman (night city editor) and Austin Citizen (editor)
Education:
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Holds a Bachelor of Arts in Journalism from The University of Texas at Austin and the University of Houston
